You enjoy the causal ride of a beach cruiser, but still appreciate quality, craftsmanship and of course, style. The Cruiser 7D is the best of both worlds, offering plenty of gears to give you range beyond a quick ride around the block in flip flops. Not that there’s anything wrong with that.

The Cruiser 7D features a lightweight, aluminium frame, Shimano 7-speed gearing with a Revo Twist shifter and alloy linear pull brakes. Electra's patented Flat Foot Technology® provides an upright ride for comfort and control with the added cushion of balloon tyres.

For comfort and style, nothing compares to an Electra Cruiser. We changed the game by moving the pedals forward, relaxing the angle of the seat and opening up the entire frame geometry. Our Cruisers are simple, fun and easy to ride. All you need to do is choose your favourite colour and apply sunscreen.

• Get the classic look of a beach cruiser with added details that take it to the next level.
• Comfort and control are key with Electra's patented Flat Foot Technology®.
• The linear-pull brakes and 7-speed drivetrain give you range and stability.
• Add a bell, basket or a surf rack to make the most of those long summer days.